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How to Improve Customer Experience in eCommerce Stores

Published on April 14, 2021April 14, 2021

As more and more shoppers seek convenience, a vast purview of options, and fair pricing, eCommerce shopping has slowly come to alter the retail industry. Consumer activity in eCommerce has been so furtive that the industry’s revenue is expected to reach $4.5 trillion by 2021, indicating that the dramatic move away from conventional retail will not be reversed anytime soon.

As such, delivering a stellar eCommerce customer experience today is not only advantageous to companies but also a necessity. As an increasing number of people shop online, their standards for a positive customer experience grow. According to research by PwC, 73% of all people consider customer experience to be a crucial component in their buying decisions, but only 49% of U.S. customers agree that they provide a good customer experience. In order to help eCommerce organizations close that gap, we have assimilated a list of five tips in this article that will help you understand how to improve customer experience for eCommerce.

1. Build a user-friendly website

The most crucial element in running an eCommerce store successfully is its website. This is because your website is usually the first touchpoint in your prospective customer’s journey, and thus you have to ensure that the first impression people have is a good one.

You can do this by building easy-to-navigate web pages that allow your customers to gain an intuitive grasp of how to proceed on your website to browse products or seek the services they need. As such, the UI of the website should be categorically organized, much the same way a physical store is. Also, ensure that the search button is easily discoverable and links to all your resources.

Building an easy-to-use website with a well-designed search bar can not only allow customers to find what they need but also makes for a great customer experience. Take the example of Zara’s website. It places the search bar in a way that it is big and clearly visible. In addition to that, it also lists its product categories as a carousel so that the user can skim through them easily to land upon the category that they want to shop.

2. Use upselling & cross-selling strategies

Providing items related to your customers’ purchases is also a very effective way to improve the customer experience for your eCommerce store. However, while doing so, ensure that you don’t bombard shoppers with every relevant product there is, but rather push items to your customer that will complement their shopping cart.

You can also craft compelling CTA(s) and provide offers to customers to persuade them to buy more or higher-priced items. Again, make sure that the frequency of your messages is just right since incessant upsells could alienate clients.

By providing high-value discounts and complimentary items, you can tie people to your eCommerce store so that they buy regularly and become repeat customers. Dollar Shave Club is the perfect example of this. Their confirmation email above shows you how it not only allows customers to know about an incoming shipment but also upsells other complementary products.

3. Employ chatbots to reduce cart abandonment rates

Were you aware that as many as 88% of shopping carts of eCommerce stores are abandoned by customers, irrespective of the industry they belong to?

Many a time, customers add products to their cart without fully understanding what they want or how and which product could fit their needs the best. This makes customers hesitate to buy a product that they might not be satisfied with later. What’s more, buyers could also be confused about different aspects of your website, such as what’s the return policy, how many payment options there are, among others, which often arises as a result of lack of customer support.

In order to help buyers understand these things, you can employ a chatbot to provide customer support to buyers at every hour of the day. Retail chatbots are not only available round-the-clock, but they also remind buyers about products in their shopping carts by tracking them from the time they add products to their cart and activating cart reminders to encourage them to make a purchase.

When it comes to choosing a chatbot for ecommerce stores, there are plenty of players in the market. But Acquire’s Chatbot and Intercom’s conversational platform are industry leaders.

4. Build a great community on social media

According to a study from IAB, around 90% of consumers claim that they would recommend a brand and its products to others after engaging with them on social media.

This is great news for eCommerce store owners. Social media not only allows them to interact with customers through their unique brand voice but also gives them a chance to retarget customers. By being active on your social media page and engaging customers on a daily basis, you can build a dedicated community of followers.

Take Black Milk Clothing, for example. The brand has a host of Facebook groups across the world, along with a huge group called “Sell, Swap, Buy”, with more than 15,000 members.

The brand uses its Facebook page very wisely, sometimes even featuring Instagram photos of their customers wearing or flaunting their products. This maneuver serves a double purpose: it makes existing customers happy and also gives prospective buyers a chance to see what their products look like on real people, giving them more incentive to buy their products.

5. Provide excellent customer support

As said above, the power of excellent customer support can never be understated. And while chatbots come in handy to service customer queries at odd hours of the day or even handle an inordinate number of basic inquiries simultaneously, it doesn’t quite provide the interpersonal connection that a human does.

A customer with a defective product is obviously going to be comparatively more emotional. Having them engage with chatbots could potentially leave them sulking because of the lack of empathy, prompting them to leave you a bad review. That is why you should ensure that your customer support personnel is always equipped to quite literally save the day for your customer, and in the process, save yours too.

At the same time, be extremely pedantic about who you place your faith in since these support personnel are the face of your brand for your consumers. Educate your support team personnel in the art of customer support through real-life examples and exemplars. Take Zappos, for example. Known for having an obsessive focus around its customers’ experience, Zappos is often the benchmark for providing customer support, along with, of course, Amazon.

Shown above is just one example of Amazon‘s many successful customer support stories, where a customer support personnel services the customer while roleplaying with them, adding an extra dimension to their experience in the process.

Conclusion

When everything’s said and done, delivering a satisfactory customer experience is certainly no cakewalk. It is a continuous process that involves tailing the customer on their buyer journey and helping them at every stage in the process. It also involves understanding your audience well and creating the right support systems for them to enjoy a good experience shopping with you.

Car Accident Lawsuit: How You Can Protect Yourself

Published on February 17, 2021

Cars/Lawyer

Immediately after a car accident, you probably aren’t really thinking about the possible legal battle that lies ahead. Instead, you are most likely focused on other things. The damage to your vehicle and any injuries you may have sustained probably occupy much of your thoughts. However, it is important to consider the legal ramifications immediately, as well, because you should already be taking steps to ensure the best possible legal outcome.

At the Scene

Immediately following a car accident, there are several steps that you should take both for your legal case as well as for your physical well-being.

Stop Your Car

The first thing to do after a car accident is to pull your vehicle off of the roadway. You need to come to a complete stop and shut off your engine.

Check for Injuries

Once you are safely out of the road, you should check to see if you are injured. The adrenaline from the accident will likely mask any pain you might be feeling, so it is necessary to do a physical and visual check of your body. After examining yourself, you should check on any passengers in your vehicle.

If you have no passengers, or if everyone is fine, carefully exit your car. Make your way over to check on anyone else who was involved in the accident. If anyone is hurt, call 911 and follow the instructions of the 911 operator.

Call the Police

If you already called 911, then the police should be heading to the scene. Otherwise, you will want to call the police now because you will need to file an accident report.

Talk to Any Other Drivers Involved

You will need to talk to anyone else involved in the accident to exchange insurance information. While doing so, be careful about what you say. Never admit fault. Avoid talking about the accident in general. You might both be nice, honest people not looking for a legal battle. However, when it comes time to file insurance claims and pay medical bills and repair costs, things can quickly grow contentious.

Gather Information From the Scene

Take pictures of everything and write down information about the cars involved, weather conditions, and anything else that could have played a role in the accident. If there is missing road signage, then the city could be liable for the accident rather than either driver. The more information you can gather, the easier time your lawyer will have when building your case.

File an Accident Report

Talk to the police when they arrive on the scene and file an accident report about what happened. Do not lie in the report, but also don’t incriminate yourself.

After Leaving the Scene

Your job in protecting yourself does not end at the scene of the accident.

Seek Medical Attention

Even if you feel like you are uninjured, it is imperative to receive a thorough medical examination after a car accident. Many injuries are hard to immediately detect. Skipping an examination only to discover a problem days later can damage any claim for compensation you might make. The delay provides for reasonable doubt about whether the accident was the cause of the injury or not.

You should let paramedics at the scene check on you, and whether they feel you need to go to the hospital or not, you should still go in to get a more thorough exam. Beyond the legal implications that can arise from delaying medical attention, there can be severe consequences for your health.

Talk to a Lawyer

Contacting a car accident lawyer in Los Angeles is essential to your protection after a crash. A lawyer can immediately begin to advise you. They will help ensure that you don’t do or say anything that could hurt your insurance claim or your legal case should you go to court. If you were clearly not at fault for the accident, the other driver’s insurance company may try to contact you within hours of the incident. Click here to get in touch with a car accident lawyer in LA.

Insurance companies hate to pay out claims and have a whole bag of tricks to get claimants to undervalue their claims or make it so that they can deny them entirely. When you hire a lawyer, they will immediately take over all discussions with the insurance company. That way, you don’t have to worry about messing things up yourself.

Talking to a lawyer early also helps them to begin their investigation into the accident while the evidence is all still fresh.

Contact Your Insurance Company

Whether you were at fault or not, you need to contact your insurance agency after a crash. You don’t have to go into specifics. You just need to report that you were in an accident.

Stay Off Social Media

Do not share anything about your accident on social media. Even if you think your post is harmless, it could end up coming back to bite you. When investigating an accident, social media has become a favorite tool for insurance companies and lawyers looking for material they can use. Even if your settings are private, there is no guarantee that the things you post on your account cannot be used against you in court.

Avoiding social media altogether following an accident is the best course of action. Even a post that you feel is unrelated could be used against you. For instance, if you are making a claim about an injury and pain and suffering, but you put up a post saying, “Feeling great!” a week after the accident, it will cast doubt.

Overall Advice

Anytime you are facing the possibility of any sort of legal dispute, the best thing you can do is to keep your mouth shut. The first thing your lawyer will tell you will be not to talk to anyone. Beyond social media, you shouldn’t talk to friends about the accident beyond the basics. You can tell them that you were in an accident and that you are going to live.

Obviously, your spouse needs to know more details, but most people don’t. You can fill others in on all the details once the case has settled.

12 Most Important 2021 Social Media Trends You Need to Know

Published on February 7, 2021February 17, 2021

Online Marketing

The only inevitable characteristic of social media represents it’s ever-changing nature with almost always brand-new upcoming trends and ideas. It makes it really exciting for all of us to predict or see the up-to-the-minute fads. It is always exciting to foresee how much of an influence will a trend have or what will endure the most impactful thing on social media in the present day. The following are the few social media trends that are presumably going to take over in 2021.

Important Social Media Trends

Influencer Marketing Creating Buzz

Social media influencers are going to expand and produce a more massive impact. Research shows it is one of the most important social media trends and will increase by 59% this year. The presumption is already in the power of influencers. This is going to be the year of genuine influencers with more original content, of those who will be considered to be more real and show the legitimate content to their viewers. The reason behind it is the idea that such influencers will present and promote items that they had personal experience with. Viewers not only just follow reviews about products, but also get to know the product’s authenticity. The point of significance is that the influencer’s plan of action should be in congruence with the marketing plans of the brand as well as with brand representation. For this to happen, one must be absolutely clear about their brand’s vision and should let the influencers send out the message to their viewers through their own distinct ways, while still sticking to the brand’s objectives.

Shopping on Social Media

Shop til you drop!

Not in 2021, though, as you can easily shop while scrolling through social media apps.

Shopping craze among the audiences never goes out of the question. It is one of the significant factors that leads to user interaction with the brand. With online shopping taking over the world by the storm, the easier your brand gives its users access to a shop, the better it gets for you. Advertising on social networking apps such as Facebook or Instagram has proven to be extremely beneficial. This is why the opportunity to shop right there with a few basic steps has derived a remarkable response. If you come across something that has seized your attention, you can purchase it right away with a single tap. This hassle-free experience is definitely going to be a trend that stays put.

Improved Customer Service

While marketing a brand or a business, after having an audience appointment, the thing that carries out the most important role and should be considered an absolute priority is the service that you provide to your customers. Being available and responding to your customers queries right away is definitely a need of the hour. In this modern-day life, where time is literally money, one has to keep up with the fast pace of social media life. To keep your customers and consumers captivated, it is of high significance that customers receive a response as soon as possible.

Do not MISS out the opportunity to engage potential customers!

Chatbots

Cater for multiple queries at the SAME TIME!

Once introduced, in the beginning, chatbots could only answer a few customers’ queries by responding to the cue words that were considered as the most asked questions.

However, in the previous year, after taking into account the feedback from consumers, companies have modified their chatbots in a way that they comprehend questions proposed and provide answers by searching through available information online. They not only provide quick solutions but also respond to multiple queries what will be a challenge to a human.

User-Generated Content on Social Media Platforms

User-generated content adds to the value of your brand like nothing else. Enjoying something posted by a customer or consumer is likely to develop an increased trust than content that comes from the company itself. To get this extending, one should stay engaged with the users and provide consumers occupied in activities that urge them to generate content. There are many good writers at professional essay writing service Studyclerk.com who will write professional essays for you or help you with generating professional content.

Live videos

From the day they were introduced, live videos have been capturing the attention of the users ever since. According to research, more than eighty-five percent of people actually prefer to watch live streaming rather than reading a blog or a post. Therefore, we will certainly watch more live streams this year.

Paid Advertisements

With competition growing, companies have been advertising on every possible platform to reach out to the audience. And with social media sites being the center of attention, each business has invested in promotion and advertising through social media. Entrepreneurs are using paid advertisements to get closer to their audience and this has proven to be tremendously effective, which is why this seems to be a growing trend in 2021 as well.

Augmented Reality

Big companies like IKEA have been using this technology to produce a broader and more clear vision to consumers about their products and their utilization. Augmented reality is an advanced tech that we can make use of in the most beneficial way for a business. It allows RAND to present its products in the most effective way possible. However, due to investment limitations and tech barriers, this has been used on a small scale. In 2021, we can anticipate more use of AR.

Ephemeral Content

Drawing the audience’s attention through stories or content available for a limited time is proven to be an effective way. Viewers are exceedingly fond of brief and genuine content, whether it is a story or a short video what will carry on as a trend as well.

Social Media as Discovery Engine

Using social media as a leading platform through which you seek out to your specific target audience is proving to remain an overwhelming success. Taking advantage of this and leading people straight through social media to being a customer is something all entrepreneurs should go for.

Micro-videos

Micro-videos represent a trend that viewers are going to keep up with. Who doesn’t consider a compact version of prolonged videos uploaded? Almost everyone. That is why micro-videos are a present-day social media marketing need that entrepreneurs should invest in.

Audience as a part of content

The relationship built with customers is the primary focus of any influencer or entrepreneur, and in order to enhance the quality of that relationship, it is extremely important for entrepreneurs to connect with their viewers at an individual level and find ways to gain their confidence which will ultimately act as a cause of the success of their business.

In conclusion, these few social media trends will keep up in 2021. However, change is the only and certain thing. Innovative ideas and ever-growing interests will surely come into view as time passes. However, these tools will prove to be an efficient strategy to obtain the output you wish for.

10 Features of a Viral Social Media Post

Published on January 27, 2021

Marketing

Viral marketing has been here for a while. Yet, many social media influencers and those striving to become ones still underscore the importance of viral posts. Besides, many social media fans and bloggers have no knowledge or skill vital for developing viral content. Expert SMM writers of write-essay-for-me.com service have prepared the list of top 10 aspects to consider. It’s for For those wishing to master the skill. Read on to become the viral content guru, making your audience and posts speak for you.

Why Engage in Viral Marketing?

The impact of viral marketing is well-known. Some posts are going viral and bringing businesses to new heights without extra effort on their part. Once you publish a post that goes viral, hundreds and thousands of your subscribers share it with their friends. It does all the marketing work for you. As a result, the output of your marketing campaign increases manifold. Sounds appealing, doesn’t it?

But to make vital content marketing work, you need to understand the rules of the game. In the era of information overload, users are not that easily talked into sharing your content. Here are the essential tips for achieving the intended effect with your posts.

Use the Help of Professionals

First and foremost, you need to evaluate your SMM skills and answer one question. Can you adequately represent your brand in an engaging, exciting way? If your answer is “no,” then it’s time to look for competent professionals. You need someone with experience in giving a new life to products and brands. That’s what studentessay4you.com/college-coursework-help.html writers can do for you. They enliven any campaign or marketing message by giving it the humor, brevity, and appeal your target audience needs. Don’t risk your brand’s reputation if you feel you can’t do it on your own; rely on the professionals’ help to reach out to your readers and prospective clients in a way they’ll love.

Develop a Consistent SMM Strategy

Without a strategy, you don’t have a roadmap and don’t know where to move on with your marketing content. Marketing is not a one-day affair; it requires consistency and thorough planning for the campaign to achieve far-reaching effects. Thus, we highly recommend starting with a strategic plan and closely follow it for weeks and months of brand reputation establishment.

Know Your Audience

Trying to reach out to people and make them repost your content without understanding their needs and interests is short-sighted. How can you be sure that your content is interesting for them if you don’t know what interests them overall? Thus, thorough preparatory work is needed to learn your audience better. It’s to find out what they like and need, giving them precisely that.

Go an Extra Mile with Headings

Most social media users don’t go farther than the first or second line of a post. Your headline is your strategic attention-grabber. Marketers assign exceptional value to titles of posts and articles, and that’s not in vain. A regular Internet surfer has an average attention span of 6 seconds. In most cases, you have only that tiny period to urge the reader to stay on your page. Use that potential to a maximum by creating involving, intriguing, and shocking headings. But don’t forget that making the reader stay doesn’t necessarily mean making the reader content with your text. For them to like your content, it has to correspond to the promise in a striking heading.

Arouse Positive Emotions

An emotional appeal is another secret weapon of viral content that marketers know quite well. To use that weapon wisely, don’t try to shock or intimidate your readers; positive emotions sell much better as a rule. People like the content that makes them laugh or recollect some sweet moments from the past. Give them such positive emotions, and they will thankfully respond to that effort by sharing your post with others.

Don’t Sound Too Salesy

Though any social marketing effort’s primary purpose is to sell something (and readers know it), sounding too salesy pushes most readers away. People are sick and tired of being pushed into buying or ordering something. So they stray away from aggressive marketers, preferring to preserve their freedom of choice. Experts of ordercoursework.com service suggest shifting from openly commercial slogans to more implicit, native advertising by showing the unique benefits of the marketed product/service and the unique value using them will give to the readers.

Combine Textual and Visual Appeal

Enriching your text with bright, appealing visuals always works much better than text alone. Users like understandable infographics or some funny pictures relevant to the content. Don’t ignore this additional tool for attention-grabbing. It may do you a good service in promoting your content among followers.

Don’t Lie

No matter how tempted you are to present some facts about your product or service in a more favorable light. Don’t do it anyway. Customers hate lies as they feel manipulated and erroneously pushed into buying something they really don’t need. Besides, manipulation of facts in commercials and social posts is a crime for which you’ll be sued. So are you ready to take so many risks?

Proofread the Posts before Publishing

The way your post looks right after you completed it and the way it should look when your followers read it are sometimes two worlds apart. To arouse readers’ trust and sound like an authoritative figure, you need to make texts look polished. That’s impossible without a couple of rounds of editing and proofreading.

Interact with the Audience

Some marketers falsely believe that their effort ends with the publication of posts. However, it is a one-sided approach lacking reciprocity. Today’s users like to interact with the brands they like, which requires feedback and continuous communication. Therefore, you should be ready to publish posts and articles, answer questions. Also, Discuss some issues, post positive and negative reviews of clients, provide customer support, etc.

If the post Didn’t Work Out…Try Again

There is one thing you should keep in mind. Even if you take all the steps mentioned above, your social media posts are still not doomed to success. The human factor is roulette, with some content types working out well and others failing to touch people’s hearts. Anyway, a failure to make your post viral shouldn’t discourage you. Test another approach, pick another type of content, and try again. Someday your efforts will surely pay off.

Most Popular Politicians on Youtube

Published on January 14, 2021

Politics

A fan of YouTube, along with the topic of politics? Some of your favorite people are already on this social platform, and others are just waiting for the right opportunity to start their channel. Some politicians prefer to use Twitter, others love Instagram, and some are still on Facebook! Want to know a bit more about this social approach? Here are some interesting facts and interesting people to look into, understand, as well as follow on social media, keep on reading!

Why Are People Turning To YouTube?

It is one of the most trafficked sites in the world, and it has a lot of potentials when it comes to your personal and business-related videos. Nowadays, you can see loads of different adds that are targeted and fully determined towards the political market. Now, everyone will understand how to vote due to some sponsored adds, as well as because of loads of different content creators that are making this process approachable, easy to understand, as well as fun, and captivating!

What Was The History Like In Regards To YouTube And Politics?

In 2008 a lot of party candidates began to use YouTube to announce different candidacies and to follow more traditional outlets. By 2012 over 600 candidates for political office have had their official channel in the US. With YouTube, you are allowing for better communication between your audience, and you are also exploring new ways and different tools in marketing. This is why it might come in handy for you to entertain the audience, and gain more exposure!

For a lot of people, buying YouTube views might be a good move to make! By doing so, you will increase your view count, you will attract more people to your side, and you will get organic views that will increase your watch time. You can even find some amazing deals and read more right here if you wish to buy your views at an affordable price point.

Top 15 Most Popular Politicians On YouTube Or Podcast

1. The Young Turks

This duo is from Los Angeles and they are all about showing the news to the world. They make videos weekly and have been in politics since 2005.

2. Bloomberg Politics

This is an amazing resource for people who want to soak in some intellectual news, smart and analytic videos. This resource has been around since 2016 and seems like it will not go down any time soon.

3. The Daily Wire

You can get all of your important news in one place, and with one click of a button! There is a lot of content, and you will enjoy the presence and vibe of Ben Shapiro in almost all videos. There is a lot of content for everyone to binge on.

4. C-Span

This YouTube account is all about public affairs and getting to the bottom of every story. This is a private, non-profit public service that talks about new remarkable discoveries in politics.

5. VisualPolitik

If you want to combine the world of the economy along with politics, this is your perfect and ideal podcast. It has up to three videos a week and is for professionals and beginners who are just getting into politics.

6. The Daily Show With Trevor Noah

This show is run by Emmy and Peabody, the award-winning program that looks and talks about headlines all over the globe. You will enjoy their entertaining videos, as well as a lot of content that has been around since 2016.

7. Roaming Millenial

If you want to listen to a millennial talk and preach about politics, this is your perfect podcast. There are usually three videos per week, and the show is perfect for anyone who is into debates, as well as longer talks.

8. LiberalViewer

A lawyer who is also an ACLU activist gets down and through all of it! He is also a stay-at-home dad who loves to talk about politics in his videos. He also shoots one video per week, and he is always on topic!

9. StevenCrowder

Want to experience the conservative side of YouTube? This is an individual who talks about politics in a funny way. If you want to have a laugh and enjoy a good comic performance, you will enjoy his approach, as well as his talk about any global or current issues.

10. Donald J. Trump For President

Donald Trump has been banned from several different social platforms due to his inappropriate approach after losing the elections. However, there is still a dedicated YouTube channel that takes care of his content and uploads a couple of videos per week.

11. VisualPolitik

If you want to listen to some international and global issues, as well as problems, head over to VisualPolitik. This is a Spain based politics channel that covers most news in their weekly episodes.

12. The Next News Network

This is an amazing and liberal media that talks about global and geopolitical issues in the US. They also cover most national headlines and corruption articles in their videos. If you want to get informed and you need in-depth info, this is your resource.

13. The White House

Did you know that the White House has had its official YouTube channel? This YouTube channel has been around since 2006, and they have been making up to 5 videos per week to keep you informed with all the latest news and events that have been going on in The White House.

14. Mark Dice

Exposing liberals and talking about manipulation, this is the perfect channel on YouTube that doesn’t care nor mind saying whatever they want. Conservative channels will usually get to the bottom of an issue, and this channel is all about social justice and has been like so since 2007.

15. David Pakman Show

Last, but not least, David Pakman is a national syndicate who loves to talk on loads of different TV shows and radio, as well as podcasts. If you are from the US you will enjoy his content.

How to See Private Instagram Accounts – 2021 Guide

Published on January 12, 2021April 2, 2021

Entertainment

Instagram is one of the most popular social media platforms today. It reached one billion users in 2018, a ten-time increase from 2013. More than 500 million people use it daily. The only two platforms that have more daily users are YouTube and Facebook, which is also the owner of Instagram since 2012. Mark Zuckerberg paid one billion dollars for Instagram, making it one of the largest tech acquisitions in history.

The huge number of users has made Instagram the favorite platform for influencers. People like Jamie Oliver, Jack Morris, and Alexa Chung, who have millions of followers, use Instagram to promote products and earn a substantial amount of cash from it. Of course, when it comes to the number of followers, celebrities hold the throne. Cristiano Ronaldo, Kim Kardashian, Lionel Messi, and Selena Gomes all have 200+ million followers. This allows them to reach a huge number of people in seconds, creating one of the most effective advertising machines in history.

One of the reasons for Instagram’s popularity is partly due to how easy it is to set up and use. All you need to is download the app and complete a hustle-free registration process. PC users don’t even have to do that, as all content is available on Instagram’s site. Just log in and you are good to go. The other reason is that Instagram has made it easy to limit access to users’ pages. If you want, you can restrict who can and can’t view your posts and other details. By setting your account to private, only people who follow you can see what you post.

Private vs Public Accounts

Influencers and public figures usually set their accounts to the public. That way, they increase the number of people who get to see their posts. With that increase comes an increase in reach, as they can influence more people, which is ultimately their goal. Since they have no concerns over privacy, they don’t care who gets to see their posts and they have an army of lawyers at their disposal in case someone steals their intellectual property. Setting their profiles to the public also allows them to get more followers and have more exposure, the things that are basic building blocks of a successful Instagram influencer’s career.

Things are a bit more complicated for users who don’t have ambitions of becoming influencers. They just want to use Instagram to share their memories with their friends and family.

As we mentioned, setting your account to private is a great way to restrict who gets to see your posts. If your Instagram account is for personal use, setting it to private seems like a good idea. It will allow only your friends and family to see your photos and you have full control over your privacy. That, however, creates problems for people who just want to see those posts, without actually following the account. However, there are ways around this that allow people to see even private accounts.

1. Becoming a Follower

This is by far the simplest way of getting to see a private account. Just send a follower request and, once approved, you will have access to whatever that account posts on Instagram. If you are sending a request to someone you know, it usually won’t be a problem and they will approve your request. If you are trying to follow a stranger, things may become complicated, as some people tend not to approve follower requests from people they don’t know. In such a case, perhaps a follow-up message can be helpful. Send them a politely worded DM, explaining why you want to follow them and how you know them. For instance, if you met someone recently, you can mention where and when you two have met. Be prepared to wait a while, since many people don’t check their accounts daily and it may take a day or two for them to notice your request. If they don’t do it in a few days, you may want to send them a polite reminder.

2. Use Another Account

Creating fake accounts to gain access to someone’s private profile is both ethically and morally wrong, but sometimes you don’t have a choice. Make sure that your fake account has similar interests as the one you are trying to get access to. Finding appropriate pictures online shouldn’t be a problem, just don’t make it obvious. Also, use decent photos, both for credibility sake and avoiding getting your new account banned by Instagram. Female accounts have more chances of being approved, so we recommend choosing them.

If creating a fake account seems like a too much hustle or you are simply not prepared to go there, you can use your friends’ accounts, if they are already followers.

3. Instagram Profile Viewer Tools

img source: wp.com

The other way of getting access to a private account is using Instagram Profile Viewer Tools. Before we explain how, a word of warning. Often, these sites are scams and you should be very careful when using them. By agreeing to their terms of use, you expose your self to malware and viruses that can severely damage your device and create a lot of problems. To use them, you will have to give them your Instagram account details. They usually offer two options, for either viewing the profile in question or directly downloading all the pictures found on it. The later can be a risky proposition, as you can inadvertently download harmful content. Also, it is important to note that using third party software to obtain users’ data is forbidden by Instagram and can get you banned from the platform or even get you in legal trouble. All in all, we can’t in clear conscience recommend using these tools. The risks simply outweigh the benefits by far. Not only will you risk exposing yourself to all sorts of malicious software, risking your personal data, but you can get banned and even sued. It just isn’t worth it over a few photos.

Best SEO Ideas in 2021

Published on January 11, 2021April 2, 2021

Technology

All social media fads might get old fashioned at some point, but the lucky news is that strategies for attacking online audience will always be a top notch!

What are the best ways to attract visitors to your website?

Here are the top 5 ideas for attracting an online audience:

1. Irresistible Content is Always

Ask yourself this, would you gain any online audience if your content is bad?

The more creative and irresistible it is the more audience you will get. It’s your job to introduce topics people are eager to read and know about, make sure you write content that will leave people asking you for more.

What do you think is more important than the content itself?

Headlines are more crucial. If your headline is not catchy then no one will make an effort to click and read what’s inside! Make sure you catch the first eye viewer by special catchy headlines and then put a huge effort into your content.

2. Why would people spend time on your website?

Internet surfing websites are now full of interesting topics and some even offer free fun services, so what to do next?

Offering a Unique Selling Proposition is the perfect solution to gain attention to your website, Offer your audience a clear case about your website.

Do you feel that you can be a part of this marketing development fuss? Well, you can start by involving in fresh SEO job positions; you can check LinkedIn and Joblang.com for a variety of SEO job opportunities.

3. Make Them Come Back

Attracting audience to check your websites is not enough, your target must take a deeper level of continuation, at the beginning they were impressed by the headlines and images and some contents that’s what made them check the website, now you have to make sure they come back to you for more updates and features.

How can you make your own traffic and get a loyal audience?

Let your visitor subscribe
Connect them with your social media accounts
Make some of the content exclusive for subscribers only
Keep on reminding them to register and subscribe (in a smart catchy way)
Make you sign up offer extraordinary

4. Play it smart with search engines (SEO)

If you can exceed this step, then you are halfway short. How?

Google keyword optimization
Concentrate on Google’s popular keywords
Make sure Google likes you, how? Use Google webmaster tools or simply offer a sitemap
Put optimized content before link building to gain longer SEO success
Do not be slow! Being fast is now a major factor in search rankings

5. Make it presentable and functional

The first step in attracting any visitor to your website a charming visual view, you should always take care of giving your audience a total comfort while surfing your website, disturbing colors, fonts and images will make the visitor leave your website in seconds before digging in your marvelous content.

You have to also make your website functional, like allow your subscribers and audience to share your content (under the law of copyrights) and make sure you make a long term goal satisfaction review tool to see if your audience is happy with your services and website.

Did you know that Web developer’s positions are paid large salary amounts?

If you’re interested you can check Joblang.com for job opportunities in the UK and The US. Do not hesitate!

When you decide to make your own website, be sure to take everything into consideration, the purpose of building a strong functional website is not only to be highly ranked in search engines, it’s your job to make it effective and useful. Web development is making your dream come true on virtual platforms.

The author of this text is:

Aya Silawi, an employee in JobLang Company. Holding a position of a content writer. She offers essays assistance to a wide range of clients both locally and internationally.

How to Back Up Your Social Media Video – 2021 guide

Published on January 9, 2021March 21, 2021

Internet

Earlier Google’s photo backup platform automatically uploaded all the photos saved in your Android or IOS device. These included photos and videos stored in folders created by apps like Facebook, WhatsApp, and Instagram.

Google, the world’s largest search engine, has said that it has now discontinued this feature, and now you have to save these photos yourself or turn to a specific app meant for this feature. Check out oDownloader to know more about this.

For this, Google has cited a surge in the tendency to share photographs after the onset of Covid-19. A statement in this regard said that due to Covid-19, people are sharing more photos and videos.

Google insisted that no photos that were already backed up and organized through social media apps have been affected by this change.

So to conserve Internet resources, backup and sync have been turned off for device folders created by messaging apps like WhatsApp, Messages, and Kik. In such a scenario, you can change this at any time in the settings.

How to back up your social media video?

Social media is an integral part of our daily lives. However, the information needs to be backed up regularly. There is a difference between storing data online and cloud storage. Very few online backup providers back up social media videos.

Tools to back up social media content:

Let us find out the tools that are used to back up the social media video.

The tools are as follows:

a) Idrive: This versatile online backup service provider backs up videos on Facebook and Instagram. It stores the copies of the videos on its cloud servers.

Backup happens automatically. So, the videos that have been added since the last backup get saved. This tool ensures that backups are manually executed, from the web interface of idrive in the user’s Android or iOS device. It offers affordable subscriptions.

b) Acronis True Image: This tool backs up social media videos at a faster speed than Idrive. This speed is possible because they have a faster network backup. It backs up videos from Facebook and Instagram in a comprehensive manner.

The users do not need to back up the videos manually on this platform. The backup is automatic. If social media gets deleted, then it restores the backed-up data to a new profile. The users need to set up Acronis Backup cloud which encrypts the data with 256-bit AES. It provides the best online backup through an Android or Ios device. It doesn’t offer any free plans. The minimum cost is reasonable.

c) Cloudsfer Social media backup: It allows people to perform scheduled and manual file transfers.

d) pCloud: It is the best Dropbox alternative available in the market. This cloud storage service backs up videos from social media. It may only save videos from Facebook and Instagram.

Reasons behind backing up social media video:

Those who are active in social media need to create videos for Snapchat, YouTube, Facebook and Instagram. They need to save a copy in their smartphone because the server which houses their content may go down any time. The videos which are backed up maybe reshared on any other website. Even non-mobile videos may be backed up to the cloud. To find more about creating videos, visit Clipchamp.

Backup and Recover old photos from Facebook:

In Facebook settings, you will get the option through which you can also get backup of your accidentally deleted data. Learn the complete process step by step.

Open Facebook settings panel

First, click on the dropdown on the top right-hand corner of your page, then open the settings.

Everyone knows how to edit Facebook photos and videos and delete them, but here you will get to know how to backup the Facebook posts and recover them after you have deleted the photos and videos.

Click on Download Copy of Facebook Data

Now click on the option, Download a Copy of your Facebook Data at the very last of the settings page.

Click download archive

Now click on the option Start download archive shown on this page. After clicking, a popup message will be sent, which will say that it will be sent to your registered email id as soon as your user data is accessed.

Click OK on this message. Shortly, Facebook will send you an email link, from which you can download your Facebook data.

Backup and Recover old photos and videos from Instagram:

Step 1

First, you have to log in to your Instagram account. Then you have to go to the option containing the user details, and after clicking on the three dots you see in the above right-hand corner, you have to click on the option of the setting below.

After clicking, you have to click on Privacy and Security and then click on download data.

And here, you have to enter your email address and click on request download, and then you have to enter the password of your Instagram and click on Next. After that, you have to click on the done button under request download. From here, you will receive a mail on the email address you have entered.

Step-2

Now you have to open the mail and click on download data and open it in a browser like Google Chrome and enter your Instagram username and password here and log in. And click on download data.

Step-3

Now you have to download an app named ES File Explorer. After downloading, you have to search Instagram data in this file explorer, you will search by inserting your name, and your data will be visible, and you have to click and extract it. And you can keep this file anywhere.

Step-4

To see the file of Extrcat Instagram, you will need an application named Json Genie (Editor) from the Play Store. After that, when this app is downloaded, click on Open, click on open JSON file, you open that file from here, and then from here, you can see everything deleted and save it.