YouTube Analytics tool for free: here is everything you need to know

YouTube is a huge platform. In fact, it’s the second largest search engine in the world, after Google, of course. Its relevance for businesses and influencers isn’t negligible. Many take the process of making the videos, editing them, finding the right gear, and researching the trends, very seriously. As a huge number of people are using YouTube, the competition is fierce. In order to stay relevant, you need a good product, high-quality content, and most of all, you need to stand out. It’s important to track your performance in order to be able to see if and what needs improvement.

You should track your YouTube channel traffic in order to see who is visiting, what are they looking for when they visit your channel, where do they come from, and similar.
Tracking the traffic from YouTube to your website is also of great importance as you can see how effective your YouTube videos are in getting people interested in what you’re offering. You can leave a link to your website in the description of a video or a card. By following all of this, you can get a good insight into how people interact with your channel and how effective the channel is.

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Traffic Sources page can give all of this useful info. The report will show you which source of traffic is the most significant one which will allow you to see what needs improving. offers insight into YouTube channels, real-time subscriber counts, estimated channel values, and more, all of which can show you what the people are most interested in.

Another thing you can, and should, do is discover how are people finding your YouTube channel. You can easily find out why they’ve come to your channel and where they’ve spent the most time.

Views are an important factor to track when owning a YouTube channel, but they alone aren’t a good enough indicator of your channel’s performance. YouTube doesn’t give that much significance to views alone as there are numerous different clickbait tactics that work to raise your view count. However, Watch Time doesn’t lie. Watch Time tells about the estimated time users have spent viewing your content.

The real-time report is of great significance as well. It gives you the estimated number of views from the last two days and the last hour. It can give you info about your entire channel or about specific videos.

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Demographics page will help you better understand your audience by showing you who comprises the majority of your audience in terms of age, gender, geography, and devices they’re using. By knowing your audience and their habits, you can adapt your content to suit their needs and expectations which will make you more appealing to them and will consequently lead more people to your channel.

Audience retention can also help you understand the users better and show you what is it that they like or dislike about your videos. The Audience retention page can show you the exact times in the videos that people have stopped watching.

Free YouTube Analytics Tool in 2019 You Can Use

Analytics tools make influencer marketing faster and efficient, and they become a must-have for YouTube influencers on their way to success. Because YouTube influencers use them to track all the YouTube stats to increase YouTube channel traffic and subscribers. Which YouTube analytics tools are more useful for influencers in 2019?


We have reviewed dozens of YouTube analytics tools and find an excellent free analytics tool named NoxInfluencer.

It is a free statistics and analytics website tool for YouTube influencers. It also provides free information services for them. Influencers can view and analyze relevant data according to their different needs. Besides, influencers can find campaigns from Brands on NoxInfluencer and earn commissions.

Now let’s review NoxInfluencer from the perspective of influencers.

  • Provide the global YouTube influencers rankings with all category lists
  • Provide the dynamic data change of subscribers with the live sub count tool
  • Support 10 languages and can browse through PC and mobile devices
  • Channel data comparison analysis to understand your advantages with other channels

The global YouTube influencers rankings with all category lists

NoxInfluencer’s AI analyzes global YouTube influencers through subscribers and average performance to make the most influential top lists. Influencers can view real-time global YouTube rankings in all categories, such as the most subscribed YouTube channels, the most viewed YouTube channels, and the fastest growing youtube channels.

The dynamic data change of subscribers with the live sub count feature

PewDiePie’s live sub count

Every influencer would like to know an increase in the number of their subscribers! Influencers can see their sub count changes in every second with the live sub count tool on NoxInfluencer. And this kind of data is beneficial for YouTube influencers to understand whether their video content strategy is successful. For example, they can find the reason why subscribers drop rapidly after the video is published. Or they get more subscribers after the content is adjusted, etc.

Support 10 languages and can browse through PC and mobile devices

NoxInfluencer supports mobile and PC data browsing. The influencers can check real-time YouTube statistics, growth rate, and check campaign status. It is more suitable to communicate with Brands or companies to complete campaign tasks efficiently. Currently, NoxInfluencer supports ten languages, that is Korean, Japanese, Indonesian, Thai, Vietnamese, Spanish, Portuguese, Simplified Chinese, and Traditional Chinese.

Channel data comparison analysis to understand your advantages with other channels


PewDiePie vs. T-Series

How does the same type of YouTube influencers get successful? Through the channel compare tool on NoxInfluencer, Influencers can view the performance of YouTube channels with the same type by tags and NoxInfluencer’s recommendation. And they can get insight into YouTube statistics from other channels and competitors, such as video publish time, engagement rate of every video and the keywords. Plus they can learn about competitors’ strategies and their advantages to optimize channels continually and increase channel value.

Good YouTube analytics tools help YouTube influencers gain insight, improve judgment and succeed. If you don’t know how to choose, you can try NoxInfluencer for YouTube analytics!