hashtags

Take It from an Expert – These Common Instagram Growth Mistakes Will Waste Your Efforts

Whether they’re running a page for fun, a small business, or a massive corporation, getting attention on Instagram is on a lot of people’s bucket lists these days. As of 2021, analysts estimate approximately one billion registered accounts on Instagram, and with at least 60 percent of this figure using the platform actively, Instagram has rapidly evolved into one of the most commercialized and business-favorable networks in the world.

Thousands of entrepreneurs are running profitable businesses solely off Instagram. However, raking in exponentially increasing revenue is largely dependent on the number of active and “interested” followers on a page. If you doubt it, ask Kylie Jenner or Rihanna (Fenty CEO) – while other factors must be considered when evaluating their business success, the large followings on Instagram (running into tens of millions) certainly played no small part.

However, unless you’re a celebrity or an overnight sensation, growing on Instagram was easier about five to ten years, following its debut in 2010. Back then, the strategies were new, fresh, and easily effective. Today, with inestimable competition across every niche you can imagine, the common hacks have become overused.

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Well, despite how challenging growth and scaling may have become on social media, versatile entrepreneurs are relentlessly coming up with systems that actually work because growing on Instagram is not just an option – it’s essential in 2021. Most times, the most effective strategies are simply a matter of knowing what to avoid, and we’ll discuss some terrible mistakes below.

Those bots will be your downfall – eventually

“Awesome post”, “Great post”, “Nice photo”, “Good post”, “I’m lonely”… Within a second of posting a video or photo, hundreds of bots would turn and drop the same comments all over the place.

The quickest way to lay the foundation for poor growth on Instagram is to entirely automate your engagement. Turning to these inauthentic methods of growing your IG community is not only a way of ensuring zero results in the future, but you’re also micro-damaging the platform. People who follow you to gain value of any sort are more likely to unfollow soon, and when you show up on the explore page, no one wants to associate with a bot-loving brand.

“Bots make your account look great at face value,” said Nick Rogers, digital marketer, and Instagram growth expert. “It appears you have a lot of likes, followers, and comments, but to the trained eye, further glances at your account will immediately reveal that it’s fake. Why would you ever want a following of bots when they aren’t buying from you? Real people following you and your story is where the actual ROI of Instagram lies.”

Not leveraging influencers

Source:influencive.com

Instagram is a community where trust and admiration validate a lot of transactions. People follow who they admire and patronize who they trust – or a brand recommended by someone they trust.

Based on customer behavior tracking, about 92 percent of people would patronize a product or service recommended by people they trust on social media. Also, your ROI on investments could be 11 times higher through a genuine influencer campaign than a platform’s automated ads.

Many business owners on IG would rather run massive giveaways and spend money on automation than paying for influencer marketing – fees that vary according to the number of followers on a page.

However, it’s also important to look into influencers you plan to connect with for business purposes. These days, the phony ones are making more moves than the genuine community owners.

“One of the biggest frauds going on these days is using giveaways to boost followers,” says Rogers. “Every week, someone is setting up a new one. They get in touch with celebrities, pay a certain amount and have them request their followers to follow a certain listed group of accounts, mostly wannabe influencers.”

Nick Rogers is the co-founder and CEO of Pvsted Media (pronounced “posted”), a successful digital marketing and Instagram growth company. In partnership with his friend, Gabe Robinson, the 21-year-old had launched this company in 2019 following the surprising growth of his first Instagram page, Business-Driven Dream, an entrepreneurial community that organically attained 100,000 followers in the first four months. This page gave rise to several more including Investing Authority, and today, Pvsted Media, the parent company,  has garnered over one million followers across social media – unaided by weak-result tactics such as phony giveaways.

In reality, giveaways might rake in a ton of followers, but you can be certain they are only there for subsequent giveaways. They don’t care about your content, your products, or your value. Just the occasional online gifting fair.

“The followers are simply there for a giveaway,” Rogers continues. “Once the giveaway is done, they unfollow or never engage with your content. These influencers still do brand deals based on follower numbers of an unengaged audience. My takeaway has always been this: short term these tactics might work, but you are set up for failure in the long term because you are trying to take a shortcut rather than build an audience of loyal followers. Many brands these days are more concerned with short-term rather than long-term wealth.”

Irrelevant and excessive hashtags will only result in bans

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Instagram allows thirty hashtags per account and the wise strategy would be to select only hashtags relevant to your brand, the theme of your content, and your page in general. Using hashtags based on popularity or whatever is trending the most is extremely harmful to your page as it often results in shadow bans – basically, you stop growing entirely on the platform.

Use only a few hashtags per post and ensure they are relevant to your content and brand. Also, research on the frequently updated list of dangerous hashtags that result in instant bans. Avoid them and save your account from unnecessary growth delays and suspensions.

“I actually never use hashtags,” says Rogers, founder of the family-run Rogers Organization, an investment management company overseeing businesses in real estate and digital entities. “It often attracts random bot followers to my pages and is more of a distraction than anything else. Dropping one here or there for a unique post is fine, but overall, I’d recommend almost 100% of the time that we never use hashtags to try to reach new people.”

Posting high-quality content alone will only get you halfway through

Going through some of the courses being thrown around on Instagram ads, many would recommend simply posting high-resolution content and expecting your follower count to massively swell. Instagram is primarily a photo and video sharing app, but if you want to maximize its potential as an excellent marketing strategy, you have to do more than just post.

You must promote your page through influencer campaigns, running IG ads, using appropriate hashtags, and connecting directly with customers and other pages on the platform.

Next, you must be consistent with posting. It’s not about the picture quality of your posts but how much value they add to the community, and how regularly you appear on the timeline. Content research is quite helpful for keeping up with a routine posting timeline.

Don’t be all over the place with your content

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You’d occasionally stumble upon a page where it’s difficult to grasp the brand’s concept at a glance. From politics and sports to memes and cuisine, a brand that’s supposed to be marketing clothes and fashion accessories would indulge in posting the most random content. Some people post too much of their personal lives and too little of the actual business.

While a page does not necessarily fare better with a single theme all through, it’s important to be moderate when posting supportive content. Spreading yourself too thin with a wide range of concepts would only leave people confused about your intentions on the platform.

Instagram is the digital marketing goldmine of the 21st century, and the most important values are authenticity, quality over quantity, and patience – you are going to need a lot of it. It’s a continuous journey and not a finish line.

How to get more Instagram Followers?

Instagram is the fastest growing social media channel in this day and age. Initially, it was supposed to be a platform through which individuals could display their images for personal reasons. It has now transformed into a different dimension where businesses are marketing their products and services.

However, in order to make the most out of Instagram, businesses need to have more Instagram followers. Fortunately, there are many ways in which you can get more followers, for example, using platforms like socialized.me. Nevertheless, here are some of the most effective ways to get more followers:

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1. Select a particular theme

Social media can be fun. But it is of paramount importance to stick to a particular theme if you want to have a large follower base. You should focus on different concepts and stick your photography to them. Followers normally do not like to follow a random page. In fact, they are eager to select something of a particular theme. Therefore, you should look for a particular unique theme which will be a reflection of your interest and skills.

2. Post on a regular basis

This is one of the most obvious tips that anyone will give you if you want to increase Instagram followers. It is imperative to post engaging content on a regular basis. Big brands like Nike and KFC post on a regular basis to attract their followers. They are ideal at delivering new content. With a phone, you can take pretty good images and post them in a fashionable manner to make it look aesthetic.

3. Use hashtags

Source:socialmediaexplorer.com

This is another common tip that you will often come across. Make good use of hashtags in order to attract more followers. But that doesn’t mean flooding your posts with hashtags. You need to use different and unique hashtags in an intelligent manner. Hashtags should be interesting and relevant to the post. Play with words and do research on hashtag strategy. Your hashtag strategy will have a major impact on your success.

4. Composition of the images

It is of immense importance to focus on the composition of images. It does matter. Mobile devices and other cameras have improved significantly over the past few years. Most of the Instagram feed that you will come across will have visually aesthetic and attractive photographs. However, if you want to take your Instagram profile to a whole new level, then the composition of the images matter a lot. You will not become a photographer overnight but you can work on things gradually.

5. Photo editor must be used

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Photo editor must be used in all cases. There should be no excuse in this part. There are many free-to-use photo editors out there that must be used to make the photographs look more attractive. This makes the images look more interesting. Different textures, shades and frames should be added to the image. It attracts more followers and will help in increasing the following base.

6. Be unique

Instagram marketing strategy needs to be on point for it to be successful. If you just want to satisfy yourself with average growth, then you can follow the generic strategies that are already in the market but if you want to be highly successful and stand out in the market, then you need to be unique. Being unique will help in achieving this objective. Add relevant images but make it unique. It should represent individualism. This is how you can get more followers compared to the traditional profiles.

7. Get social

One of the best ways to increase the following is to get as much social as possible. You should search for different topics that are relevant to your business. Like photos that other profiles are posting. To attract newer people, you should not only rely on the content. Get out and interact with people. The more you engage and socialize with other people; the more you will get to know about them. People should comment and like your posts if you want to have a large follower base. There are many ways to get social. You can either get social through Instagram itself or in person as well.

Clean spam comments

The number of comments increases the rate and hypothetically, it is good for an account in the time of algorithmic feed. Only spam comments with a job offer can spoil the whole impression about the account. Such comments are best deleted.

You can delete any comment on any publication. I do not recommend deleting the negative. Correctly processed negative comment sells like 4-5 good reviews.

Source:wikihow.com

Automatically control comments

If you got fake accounts that are spamming with you on your account, or you don’t allow them to use bad language in your account, you can set up automatic checking of comments on specific words.

When you need to up your engagement, you can check iigers for Instagram services. They are a reliable service that offers exactly what they say they do. Services from real profiles!

Remove or hide tags on photos

Sometimes you need to remove some of the photos from the “photos with you”, this is especially true for large brands, which are constantly tagged in the photos.

Go to “Photo with me” → select unwanted photo → click on the label → “Remove label” you remove the label from the photo, if you move the slider, the photo will not be displayed in “Photo with me” but the label will remain.

Video with different scenes

You can create real sketches and meaningful videos, using only the “video camera” application inside Instagram. It’s not as professional as a videographer and making a video in six months, but quickly.

Hold down the shooting button to film the desired scene. You can continue to shoot further.

Silent video

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By default, the video on Instagram is broadcasted without sound. If you filmed in a natural environment, where there was a lot of noise, it is better to turn off the sound.

Before you publish the video, hold down the sound key.

Change the video filter

Click on “filter” key in filter selection mode, and select the appropriate cover for the video.

Selection of hashtags

While there is a myth that hashtags help promote a brand, any tools for searching and selecting hashtags will be relevant. When searching for Instagram, enter one hashtag, and Instagram will suggest others with which this hashtag is often used.

Built-in Boomerang

Boomerang is an application that helps create looped gifs. In a recent Instagram update, the developers have built a boomerang in the story. Now you can remove Boomerang from your phone, and use Instagram.

Stories for the chosen ones

Post Instagram stories to your favorites. Click on the arrow next, and select those to show the story to.

Hide stories from favorites

You can not only show stories to selected accounts but also hide them from other prying eyes. To do this, go to your account settings and in the settings of the stories, choose those people who do not need to see these stories.

Additional colors in stories

Select text or brush. A palette appears at the bottom of the screen. Holding one of the colors opens the expanded palette panel.

Any number of stickers and text on Instagram stories

Press the sticker or text key. Insert, increase the size, change the position, and press again on the sticker or text. So you can build a variety of wonderful designs.

Source:convinceandconvert.com

Tags in Instagram stories

The coolest update of stories, these are links to active accounts in Instagram Stories. You can make a sequence of slides and put a call to action on the final slide and indicate the target account.

Just start to enter the target account name, with @

Save stories in the gallery

If you use boomerangs, then stickers, then brushes, you can get a cool story that you want to save to your phone.

Skip boring and uninteresting stories

If you find someone posted 25 photos of the same, feel free to skip. Double-clicking on the Story to skip one from the account, and swipe will take you to the next story.

Write better captions

  • History is made only by people who break the rules.
  • When you find yourself, life changes.
  • Whenever you feel lonely, you need to spend even more time on your own.
  • You can only judge me if you are perfect.
  • Leave some sparkles wherever you go.
  • Life always seems better when you laugh.
  • The world begins with a smile.
  • I think it is time to start rejoicing again.
  • I am not perfect. I have never been to them, and I will never be to them.
  • Stop trying to fix me, because I am not broken.
  • My success is simply postponed for the future.
  • All I need to be happy is six months of vacation … Twice a year.
  • I like being a dreamer and a night thinker.
  • Nothing will happen until you stop trying.
  • Your speed does not matter as long as you continue to move forward.
  • There should be no shortcuts if you decide to break away!
  • To enjoy a beautiful rainbow, you must first enjoy the rain.
  • Today I am very excited!
  • You just need to be a little crazy, because a little madness is very similar to heaven.
  • Just make sure you are always in love with your life.
  • Just keep smiling – it confuses people.
  • No one can fail as long as they like their lives.
  • Always follow your hopes, and do not pay attention to your fears.
  • Sometimes the best revenge is to smile and move on.
  • Smile now, because tomorrow may be worse.
  • Love and life will always find a way to love you.
  • This is just proof that I can be a better egoist than you.
  • Life is not a matter of achieving every goal, it is a celebration of every moment.
  • You cannot just live life. It should be celebrated.
  • Dance as if no one sees, love, like you never loved before. Otherwise, you never know what it means to live for real.

YouTube Promotion – Where to Do It Efficiently

Do you watch YouTube videos? You aren’t the only one. A huge number of people do this all the time. However, as much as it may seem like it, the owners of the videos have a hard time getting recognized and reaching wide audiences.

The whole process consists of many actions that lead to this. After uploading the video on your channel, you should pay attention to its YouTube promotion. Yes, the site has millions of users, but it’s impossible for them to watch all the videos out there. They see only those that are the most viewed and are well-promoted.

Moreover, YouTube promotion is a field that is expanding and opportunities arise all the time. Here we gathered the top sites that allow you to do that efficiently and be sure that your video gets noticed.

Vidorange

Source:deviantart.com

Platforms like these enable video makers to present their creativity to the world. After you create an account by providing your email and password, the promotion starts. What’s nice about it is that the team behind the platform works on increasing the views organically and encouraging real engagement with the videos. Only this way, you can be certain that you are receiving the wanted attention and your work founds its way before the eyes of many viewers.

Facebook

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No promotion is complete without social media. And Facebook is the leader when it comes to this. Its large base of users makes it easier for videos to get discovered. The good news is that you can do the promotion alone, as well. All you need is a profile or a page and creative ideas for posts where you can incorporate the link to the video. Other ways to try are finding famous sites and people in your field of expertise and commenting with the link, spreading your network of followers by organizing giveaways, joining groups, and such.

Twitter

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At first, Twitter doesn’t look like the obvious choice for YouTube promotion. However, it has large audiences and offers a few unique possibilities. The main one is, of course, incorporating the link in your short tweets. They allow you to both say something meaningful and invite people to see your work. Aside from this, you can take advantage of the hashtags. This social media platform openly shows the top and most popular hashtags with the most people engaging with them, giving you a chance to be one of them and show your video to the vast groups of enthusiastic people.

Instagram

Source:wiseswans.com

Recently, this platform has become one of the largest ones judging by the number of users. Even though it’s predominantly focused on young people, there are plenty of options for organic promotion. For starters, on your profile, you can add a bio and include the YouTube link in it. Then, you can craft posts and put the link in the descriptions as well as post stories, inviting the viewers over to your YouTube channel and videos.

Final Thoughts

Do you want to share your experiences and ideas regarding all of this? Are you utilizing some of the aforementioned sites to promote your videos? We’d love to hear from you.

Hashtag Generator For Instagram

Hashtags are an excellent way to grow your Instagram account because they hold the ability to bring in new followers from each hashtag you use.

Whether you need followers for your brand or your Instagram account is your company, hashtags can be used as a major marketing strategy for Instagram growth. Mastering the use of hashtags can be a challenging task for someone new to it; However, if you do manage to succeed in understanding how hashtags work, you might well be on your way to increasing your Instagram followers.

Hashtags give you the option of attracting new followers to your brand by focusing on generating hashtags relevant to your niche. Using the right set of hashtags with your Instagram posts could have the ability to skyrocket your Instagram following count. Hashtags also are a great way of testing marketing strategies by tracking the progress of followers through your Instagram posts. If a set of hashtags bring you a lot of traffic to your account (your Instagram posts gets a lot of likes, followers, etc.), then that hashtag works for you. Creating a real strategy by focusing on the use of relevant hashtags is bound to skyrocket your Instagram account.

Source:slrlounge.com

How to Use Hashtags

You might not be aware, but a recent scam emerged online called Fyre Festival. The creator of this luxurious event had paid famous personalities such as Kendal Jenner, Bella Hadid, Hailey Bieber, Elsa Hosk, and a host of other models and celebrities to promote his festival. He paid these people thousands of dollars, and they promoted his fake festival through social media (predominantly Instagram) through the hashtag #ad.

Kendall Jenner has more than 108 million followers on her official Instagram account. By talking about Fyre Festival, and promoting it through the hashtag #ad, she brought a lot of attention to the creator of the festival, Billy McFarland. She and all the rest of the people involved with it are currently being subpoenaed for promoting the fake event through their social media accounts. The festival creator has made a lot of money by selling fake tickets and has ruined a lot of lives. But the point of this is to tell you how powerful hashtags can be.

Now to continue with the article, how do you use hashtags?

The only real way you use Instagram hashtags is to use them for the exactly what you are advertising. Make sure the hashtags you are using are closely tied to your niche or brand.

Another cool way to use Instagram hashtags is to use a hashtag generator, which will add relevant hashtags based on your Instagram posts. It’s a smart way of advertising and one that is proven to work based on its track record.

source:youtube

Another tip for how to use the right hashtags is to scout your competition. See what hashtags your competitors are using and make your marketing strategy based on that.

Researching what’s trending has been a strategy that has worked in all areas of social media marketing, e-commerce, etc. Make sure to research which hashtags are currently trending and used by those who are most relevant to your brand name, or niche. How do you do that- you might ask yourself? Well, its pretty straightforward, and the way you do it is by browsing posts with hashtags that you are currently using. If some of those posts are performing better, make sure to use the hashtags relevant to that Instagram post.

Instagram Marketing Tips – Useful For Your Business

Social media is crucial to developing your business, but it takes a certain knowledge and know-how in case you want to bring your company additional profit. Instagram is one of the networks, which is perfect for the online activities of your firm, and can help you allot. The number of monthly users exceeds 800 million, and it has been one of the fastest growing social media out of all. One of the things that you should note is the fact that it can be quite tricky and slow when starting from scratch. The beginning is always the hardest part but you could search for an Instagram account for sale that would allow you to jump-start your business.

Why should Instagram draw your attention?

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First of all, it is a powerful and easy mobile sharing platform, and users spend time watching photos or short videos not longer than one minute. In a fast-paced world we live in, perhaps that may be enough for your products or services to be noticed.

Secondly, younger generations are moving from verbal communication to online communication. As much as we personally love it or hate it, this is what is going on. Visual media is quite dominant at the moment, and even though that may change in the future, photos are a powerful tool a lot of marketers use.

Below you can read five tips on how to improve the status of your company through Instagram. Here we go:

1. Customized Content for Target Audience

Source:jennstrends.com

Instagram is primarily visual, but it is linked to Facebook and Twitter. You can use it in a way to connect all three and create a circle that will lead your customers perhaps from a stunning photo to additional information on Facebook, for example. Think of how visuals that are related to your product or service can attract potential clients.

Here, it is important to mention the use of filters. You need to be professional about your photos and those posted in a hurry will be skipped. Everyone is capable of using filters and a few additional minutes you spend while posting can only do you good.

2. Direct People to Links

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Linking in Instagram is specific because links are not allowed in photo captions. However, you can always insert a link in your bio section. Adding a link to the website of your company or the landing page of the current marketing campaign is simple, and you never know how many people will actually click on it.

Imagine what would have happened if people saw the photo you posted and they liked it, but they have no idea where to go next and find more about your company. This is why having a link matters.

3. Limit Text to a Minimum

Unlike content marketing, where it is natural to have a lot of text, you want to reduce it to a minimum in your Instagram posts. The images should be clear and concise, and they need to do a lot of talking. Nobody is going to read any longer posts and even the shorter ones on Instagram. It is enough to add meaningful captions that will supplement the picture, but the photo should be your priority.

4. Engagement Opportunities

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The hashtags are not a rocket-science, and they should always be included. If you are not certain which hashtags to use, check out what your competition is using. Also, don’t forget to follow new people and accept followers. Moreover, the clients you already have should be informed about your activities on Instagram.

5. Keep Testing

With social media, trends keep changing every now and then, and it is important that you track your progress and adjust your tactics accordingly. Also, test out new options if the old ones are not working and see if that brings any results. Only by tracking your activities will you be able to improve your Instagram page and consequently up your revenue.