General objectives that guide the activities and relationships of one state in its interactions with other states.

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Digital Marketing

Business

Tips that Every Digital Marketing Expert Should Know

Nowadays, being a digital marketer is one of the best professions, both in terms of annual earnings and overall importance in society. Why? Well, we live in a world that’s entirely connected through the internet, and each new product that comes out on the market is advertised online. Since people will never stop manufacturing new… Keep Reading

Online Marketing

Myths about Digital Marketing for Home Builders

Digital marketing is not something new. It has been around for almost as long as Google or Youtube, and it has continued to expand and improve over the years. Today, you can even use digital marketing on social media sites like Facebook or Twitter. So why are home builders late to the marketing party? It… Keep Reading

Online Marketing

8 Unique Digital Marketing Tips to Outshine Your Competitors

The digital marketing realm is very competitive. Small and big companies have all ventured into the market and it is now one of the more unpredictable industries. According to designmodo, there are many different tools (f.e. GA, BuzzSumo, Mailchimp), tricks, and methods used by marketing companies to stay ahead of the competition. For companies that… Keep Reading

Business/Technology

How Digital Marketing Shaped the World 

Marketing has been around for a long time in one shape or another. It hasn’t been through too many changes in the past, but as soon as the digital world came into play, marketing started evolving rapidly. In the past, people were using marketing on a very small scale, reaching a small number of people.… Keep Reading

Business

Shopping Mall Advertising Tips

Shopping mall advertising is still one of the most effective ways to get the word out about your business. But, this method can only produce results if you follow the right advertising strategy. After all, you’re not the only business owner who’s showing off their goods. There are numerous restaurants, boutiques, stores and exciting events… Keep Reading

Business/Technology

How to Promote E-Commerce Website on a Budget?

Running an online business has become a modern-day trend that most entrepreneurs want to try their hands on. With E-commerce, the possibility of creating a profitable online business has now become a reality. So, what’s the hold-up? Well, creating an E-commerce store and listing your products is just one side of the story. The other… Keep Reading

Business

5 great ways to grow your business online

A strong online presence is essential for growing any business. There are multiple ways to develop your business online, but it’s sometimes tricky sifting the wheat from the chaff. Fear not — here are five of the best. Know your audience It’s crucial that you have a sound knowledge of your audience so that you… Keep Reading

Business

Why Your Restaurant Needs an Email Marketing Strategy

Influencer marketing, chatbot marketing, and live streaming are all so hot in digital marketing right now. However, trusty old email is still the most powerful way to acquire new customers and retain them. If your restaurant doesn’t have an email strategy in place, the best time to start implementing one is right now. Research shows… Keep Reading

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