Whether you have bought a new house or apartment or whether you are just by decorating, you probably know that finding and buying the right type of furniture is never easy. It is also important to make a good decision today because it is a long-term and expensive investment. You want to buy something that will be long-lasting, durable, and with a timeless design. It is not a good idea to frequently replace the furniture at home. However, when going shopping for such products, it is important to consider whether popular and famous brands actually matter.
What exactly I mean by that? Well, we all know that products coming from a popular manufacturer come with a premium price, but also with reliability. Let us take Nike for example. Sure, they might not make the best shoes in the whole world, but we all know they are reliable and made out of high-quality materials because of their massive brand recognition around the world.
So, the question is whether such brand recognition is important when buying home furniture. The answer to that question is both yes and no. To get a more straightforward answer, you will need to read through the rest of the article because I cannot simplify it in a few sentences.
Is the brand name important to you in any way?
Before we can delve deeper into this subject, you should first ask yourself whether a brand name for furniture is important to you in any way. There is nothing wrong with wanting a piece of furniture from a brand name for no apparent reason.
People sometimes just prefer buying products from a popular manufacturer. Whether they have built a trustworthy relationship with the company from previous experience or they just prefer buying from respectful companies.
So, if you are the type of person that buys products based on the logo, you probably do not have to read further. You already have your answer. You trust these companies and you feel safer spending your money on such products. And, there is a good reason why you feel so safe. It has been proven that reliable companies provide high quality and long-lasting products.
Can the extra price be justified?
If you are the type of person that does not really care about fancy brand names or logos, you might have a hard time justifying that extra price that comes with these products. I do have to agree with this argument because some of those companies out there are bumping up the prices of their products by a huge margin. I do not see that as fair because they do not improve the quality of the materials they use in any way.
Unfortunately, this kind of premium pricing can be found in all industries. The same happens in the furniture industry.
So, the question is: How can you know whether you are paying for a premium or for quality? I think that the best way you can find out whether you are paying for quality or a premium is by making a comparison.
For example, by making the comparison between a $5000 bed and a $1000 bed, the differences between them. Sometimes, there will be some obvious differences, advantages, and disadvantages. The more expensive product could be made out of higher quality materials such as ebony (an expensive type of wood) while the other is manufactured regular wood such as soft maple, beech, etc.
However, that is not always the case. Sometimes, both the products will be made out of ebony wood and the only difference being the price tag. The difference in the price tag can be anywhere between a few hundred dollars and up to several thousands of dollars.
With enough research, I imagine that you could see whether the price tag is actually worth it or not.
Keep in mind that there are brands out there that have been confirmed to always deliver the best possible quality for a hefty price tag. For example, Astoria Grand is quite a popular brand and it is known that they always deliver well-crafted pieces of furniture as suggested by NFO.
It all depends on your budget
All of the researching and contemplating whether you should care for brand names are not becomes completely obsolete if you have a tight budget. If you are not working with a lot of money right now to redecorate your home then you probably do not have a lot of options to choose from. Your options will be limited.
In those moments, I suggest forgetting about any kind of popular companies and just look for the best value furniture. Nowadays, a lot of people like to buy IKEA products mostly because they are inexpensive and they have proven their quality.
So, I guess there are brands out there that also provide non-premium pricing while also trying to maintain some kind of quality standards. The best thing about these companies is that they also provide great customer support and also give out warranties for their products.
Do you plan on replacing the furniture anytime soon?
If everything above does not answer the original question for this topic, the last thing you will have to consider whether you plan on replacing the furniture of your home anytime soon. Will this be just a temporary investment or do you hope that this furniture will last you for years and years? This is an important piece of information because it could help you make a better decision.
For the people that hope that their current investment will just be temporary, they probably should go with cheaper and non-brand products. But, if you hope that your investment will be long-term, you should probably look for branded models that are popular for longevity and reliability. Of course, if you are on a tight budget, you can mix-and-match between cheaper and more expensive products.
As you can see from this art. The answer to the question varies from one person to another. There are several factors that need to be considered before we can acknowledge that brands matter when purchasing furniture.